Grammarly: An ESL Writer’s Best Friend

by • July 30, 2014

Erik Bowitz, guest post, affiliate marketingGuest post by Erik Bowitz

Grammarly is widely known in the United States as an extremely useful tool for writers looking to quickly and easily write error-free prose. However, there is an even larger, and much less talked about group of writers who are equally enthusiastic about the opportunities Grammarly’s automated proofreader provides: English as a Second Language (ESL) writers.

ESL writers are hungry for writing assistance.

There has always been a large demand for ESL services, mostly revolving around speaking and listening education, but also including reading and writing. While speaking and listening is more easily practiced in a classroom or on the street, it is very much a group-focused activity that happens over the course of daily life. Perfecting writing skills, on the other hand, is a solitary activity that can be very difficult without the right learning aids.

Enter Englist.tw, an organization I founded to provide creative, technical, and English editing services to the island of Taiwan, my second home for the last five years. Being an American living in Taipei, I find myself constantly helping friends and colleagues with small English-related questions – from simple phrasing to more involved grammar correction. This was the catalyst behind starting a full-service English writing service.

Still, for some of those little questions, a contract-based human English editor really isn’t necessary, and that is why I have been a happy affiliate of Grammarly’s this year.

Without native-English speaking friends, many Taiwanese are at a loss as to how to improve their writing quality without spending large amounts of money for professional editors. Microsoft Office doesn’t cut it, and looking up individual words in a dictionary takes forever. So, when people contact Englist.tw looking help with small editing and proofreading tasks I usually recommend them to Grammarly because I know it is a quicker and more financially prudent option for them.

Grammarly works perfectly for ESL writers because it can accompany them everywhere online, from writing papers, editing and sending emails, and even updating their English Facebook statuses (Taiwan has the highest per capita Facebook usage in the world). Because of it’s cross-platform functionality, Grammarly quickly becomes an ESL writer’s constant companion – or at least from what I’ve observed in Taiwan.

In the end, I’ve found that when I recommend Grammarly’s services, everyone wins. Besides receiving generous affiliate commissions from Grammarly referrals, my company builds its reputation in the Taiwanese market as a thoughtful and solutions-oriented service – thanks largely in part to the effectiveness of Grammarly’s tools and the satisfaction of its ESL users.

About the Author

Erik Bowitz is the founder of Englist.tw, Taiwan’s leading provider of flexible professional writing services. In addition to running Englist.tw Erik enjoys immersing himself in Haruki Murakami novels and cycling. 

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