How do I alter a quote from a movie to make sense in a paper?

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I am trying to quote a movie, specifically "The Greatest Movie Ever Sold."
The direct quote from the movie is as follows:
"Everywhere you look these days it seems like someone's trying to sell you something. On billboards, posters, stickers, elevators, gas pumps, airplanes, cups, napkins, coffee holders, wire hangers, even bathrooms. See it used to be that when someone really wanted to sell you something they could rely on the good old fashioned 30 second tv spots, but thanks to the invention of this, and this, fewer and fewer of us are actually sitting through these. So how's a poor struggling multi-million dollar corporation supposed to let you know it even exists? welcome to the brave new world of brand integration. but you may know it by its old school name, product placement."

Obviously people aren't going to know what I'm talking about when I quote "thanks to the invention of this, and this, fewer and fewer of us are actually sitting through these." So how do I properly add in notes or words to describe what is shown in the movie? (Tivo, Internet, and Commercials)

1 answer


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You can add to a quote by inserting words enclosed by [whatever these things are called].

 

"...but thanks to the invention of this [explain what the speaker is referring to], and this [explain the other thing the speaker is referring to], fewer..."

link comment answered May 09 '13 at 17:55 Lewis Neidhardt Grammarly Fellow

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